- NEWS
We are working with TfL to promote the use of eBikes in London
By Martin Brown |
TfL Electric Bike Forum London
Back in January 2017, Transport for London invited us (e-bikeshop.co.uk) up to City Hall to take part in a forum to discuss the use of electric bikes in London. The forum explored the role of eBikes in encouraging more people to cycle, how TfL and the e-bike industry can work together to support the use of electric bikes in London.
It was a great day with industry leaders sharing thoughts and ideas around the room in a forum style meeting and presentation.
What Next?
Following the forum, TfL liaised with the Department for Transport and Greater London Authority to develop a commercial proposition for how the public and private sector might work together to promote e-bikes in London. Moving forward they shared these ideas with Will Norman, the new Walking and Cycling Commissioner; and the Mayor.New Dedicated TfL eBike Website
Today TfL launched a new dedicated website to promote the understanding of electric bikes, the wider use and where to get test rides locally for people to try an eBike. We're proud to be a part of this with a dedicated profile and exclusive offers to new London electric bike users.
This morning TfL launched the new e-bike campaign with a photo call at Finsbury Park. In attendance were Val Shawcross (the Deputy Mayor for Transport) and Will Norman (the Mayor’s Walking & Cycling Commissioner). Both Val and Will rode e-bikes today. Will also did an interview for London Live TV.
eBike Stories
The new dedicated TfL website will also feature a number of short 'eBike Stories' featuring riders, finding out why they bought an e-bike. Not forgetting what benefits they think an e-bike can offer and why they love riding electric bikes.
We think having TfL behind the push to promote eBikes within London is a great thing and an exciting time for more to come. To find out more, visit the Official TFL site.
